WAA Brand Booklet

CONNECT ON LEARN ON DISCOVER ON ACHIEVE ON CELEBRATE ON CHEER ON TRAVEL ON SUPPORT ON Badger ON

BADGER ON, LEARN ON, DISCOVER ON, ACHIEVE ON, CHEER ON, SUPPORT ON, CELEBRATE ON, TRAVEL ON, CONNECT BADGER ON, LEARN ON, DISCOVER ON, ACHIEVE ON, CHEER ON, SUPPORT ON, CELEBRATE ON, TRAVEL ON, CONNECT BADGER ON, LEARN ON, DISCOVER ON, ACHIEVE ON, CHEER ON, SUPPORT ON, CELEBRATE ON, TRAVEL ON, CONNECT BADGER ON, LEARN ON, DISCOVER ON, ACHIEVE ON, CHEER ON, SUPPORT ON, CELEBRATE ON, TRAVEL ON, CONNECT BADGER ON, LEARN ON, DISCOVER ON, ACHIEVE ON, CHEER ON, SUPPORT ON, CELEBRATE ON, TRAVEL ON, CONNECT BADGER ON, LEARN ON, DISCOVER ON, ACHIEVE ON, CHEER ON, SUPPORT ON, CELEBRATE ON, TRAVEL ON, CONNECT BADGER ON, LEARN ON, DISCOVER ON,

Badger ON

ONCE A BADGER, ALWAYS A BADGER. Holding on to what you love about UW–Madison is important. And the Wisconsin Alumni Association® (WAA) is here for you. Keeping you informed, entertained, and educated. BROADEN YOUR WISCONSIN EXPERIENCE Even though you may have left behind daily strolls through Library Mall, there’s still plenty to look forward to as a passionate Badger. To Badger On is to continue your UW journey as an alum. And WAA is your best source to make that happen — because WAA is where Badgers belong. FINDWHAT IGNITES YOUR BADGER SPIRIT Want to learn about the latest campus discovery or alumni achievement? Interested in getting hyped before the big game? How does exploring the world with fellow Badgers sound? Or hearing from renowned UW faculty during an in-person or online event? You name it, and you’re sure to find a WAA program, service, or event to meet your needs as a Badger today. Page through this booklet to discover howWAA brings a special sense of community to all alumni and friends.

Scan to visit uwalumni.com for more information.

COMMUNITY

SERVICE

EVENT

PUBLICATION

SOCIAL

DESTINATION

SPECIAL MEMBER BENEFIT

To help you feel more connected to the UWand fellow alumni, WAA offers access to a vibrant community ready to share in the best of being a Badger. Connect ON

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Strengthen Your Connections and Sense of Belonging

WAA builds a community that offers a sense of belonging no matter where you live. And with a multitude of options that tap into student nostalgia and alumni experiences, you’ll find the meaningful connections you seek.

ALUMNI CHAPTERS AND GROUPS Opportunities to strengthen UW pride with like-minded alumni and build Badger connections. BADGER MEET-UPS Casual gatherings for alumni to share Badger spirit, traditions, and experiences. STUDENT SEND-OFFS Fun summer events for incoming students and their parents — where local alumni welcome the next generation of Badgers to the family.

UWMILESTONE CELEBRATIONS A time to reminisce and reconnect through online experiences and in-person reunions. WAAMEMBERSHIP A community where alumni feel closer to the UW and take Badger pride to the next level. RECENT-GRADWEEKEND Summertime fun and campus-area festivities designed to reenergize Badger mojo for alumni who graduated in the last few years.

Visit uwalumni.com/events to learn more.

ALUMNI NEWS

UW HISTORY 101

BADGER UPDATES

Stay Informed and Keep Current

Whether you’re interested in learning about Badger breakthroughs, keeping up on alumni achievements, watching a campus video, or reading UW-focused features, you’ll stay in the know.

BADGER INSIDER WAA member exclusives, Badger Insider print magazine and the monthly Badger Insider digital newsletter offer readers a continuation of the Badger lifestyle. FLAMINGLE A weekly digital newsletter that keeps alumni and friends tapped into UW–Madison happenings.

BADGER VIBES Monthly digital publication that attracts readers through stories of accomplishment from alumni, students, and faculty of color. UWALUMNI.COM WAA’s official website is a one-stop resource for UW–Madison alumni and friends. WAA SOCIAL NETWORKS Using @WisAlumni on Facebook, LinkedIn, Instagram, and Twitter keeps alumni and friends connected to the UW.

Visit uwalumni.com/news to learn more.

Learn ON With an extensive library of print and digital publications, along with a robust social media channel, consider WAA your source for Badger-based news and stories.

Discover ON Your pursuit of knowledge doesn’t end when you leave campus. WithWAA’s variety of enrichment events, neither does your ability to learn through the UW.

Continue Learning and Feeling Enriched

Programs designed to capture your interest and expand your horizons, led by UW faculty and alumni experts, will keep you part of the UW’s academic excellence. There’s something for every Badger.

ALUMNI COLLEGE WAA members enjoy exclusive access to learn from leading UW–Madison faculty in a scenic Northwoods setting. MADE AT THE UW The Wisconsin Idea comes to life with behind-the-scenes access to new and familiar spaces on campus.

BADGER HAPPENINGS Alumni and friends gather for personal enrichment, or to participate in interactive experiences. WISCONSIN IDEA SPOTLIGHT An event series that illuminates UW experts and how their work helps to change the world.

Visit uwalumni.com/learning to learn more.

Build Your Badger Network

Take advantage of WAA’s Alumni Directory to network with alumni in your field of interest. And seek out other opportunities that can open doors for you (or where you can open doors for others) and build your Badger network.

ALUMNI DIRECTORY A Badger network of UW–Madison graduates who are eager to help alumni succeed, advance, and achieve.

BADGER MEET-UPS Casual gatherings that can expand your social circle and professional connections.

Visit uwalumni.com/careers to learn more.

Achieve ON For those looking to climb the professional ladder instead of BascomHill, WAA has the resources to help you go further, faster.

Celebrate ON WAA gives you countless ways to share and celebrate your pride and passion for the UW.

Share in the Excellence of the UW

As the keeper of traditions, honored host of alumni awards and achievements, and creator of unique Badger experiences, WAA holds your ticket to a variety of events and services that’ll boost your Badger pride and affinity for the UW.

ALUMNI PARK A story park and website ( alumnipark.com ) to explore and learn about alumni who exemplify the Wisconsin Idea. GRANDPARENTS UNIVERSITY® A unique opportunity for the young and the young at heart to share in a love of learning and experience life as UW–Madison students. UW HOMECOMING Irresistible in-person and online festivities that allow alumni and friends to connect back to the UW, share beloved traditions, and cheer on the Badgers every fall.

UWALUMNI STORE The official online retailer for UW–Madison alumni, uwalumnistore.com provides a wide selection of UW gear, apparel, and Badgerwear. WAA AWARDS WAA honors and recognizes alumni and supporters who exemplify the Wisconsin Idea, enhancing the positive influence of the UW beyond its borders. FOUNDERS’ DAY A chance for alumni around the world to celebrate the founding of the UW at events beginning every February.

Visit uwalumni.com/show-your-pride to learn more.

Amp Up Your School Spirit

Choose from a multitude of tours, tailgates, traditions, and more. You’re sure to reach Bucky levels of excitement and enjoy the moment with Badgers of all ages.

BADGER HUDDLE® The official UW tailgate includes everything from food, drinks, and family fun to appearances by Bucky, the UW Marching Band, and more. GAME WATCHES Local chapters host spirited gatherings for big games — Badger football, NCAA basketball tourney action, and select hockey and women’s volleyball games.

HOME FIELD ADVANTAGE Complete weekend football packages that make the nation’s best college football experience even better. OFFICIAL BADGER BOWL TOUR The only bowl tour that offers a total UW experience, complete with perks, access, convenience, and camaraderie.

Visit uwalumni.com/athletics to learn more.

Cheer ON Give your Badger spirit a boost and score access to all the action. WAA goes next level to get you jumping around and singing “U-Rah-Rah.”

Travel ON When you’re ready to explore, set a course for WAA’s Alumni Travel — with its array of international and domestic tours and athletic excursions.

Explore the World the Badger Way

Find yourself making meaningful connections and new friends in far-flung destinations with fellow Badgers. This is where wanderlust and Wisconsin intersect.

ALUMNI TRAVEL With nearly 50 tours every year, Alumni Travel offers journeys of discovery and the chance to make new Badger friends along the way.

ATHLETICS TRAVEL Experience the thrill of victory by going on the road with WAA for Badger football, men’s basketball, women’s hockey and volleyball, and more.

Visit uwalumni.com/travel to learn more.

Make a Difference

Whether it’s advocating for the UW, volunteering at a WAA event, or contributing to student scholarships, you can help to fulfill WAA’s mission and make an impact on the greater good.

SOCIAL BADGERS An ambassador program for ultra Badgers — where social posts about the UW earn rewards ( socialbadgers.socialtoaster.com ).

THE RED SHIRT A fun shirt with a serious mission, The Red Shirt is an annual, limited-edition collectible that gives back — 25% of each sale goes to need-based scholarships. UW–MADISON DAYS These events need passionate Badgers to advocate for the UW because the UW is a public university, and its budget and policies are affected by our government.

VOLUNTEER WAA depends on a network of volunteers to get involved and lend a hand by serving in a variety of roles.

Visit uwalumni.com/advocate to learn more.

Support ON Badgers are helpful creatures. AndWAA gives you great ways to give back and make a difference in your community and at the university.

NONPROFIT ORG. U.S. POSTAGE PAID

BADGER ON, LEARN ON, DISCOVER ON ACHIEVE ON, CHEER ON, SUPPORT ON, CELEBRATE ON, TRAVEL ON, CONNECT BADGER ON, LEARN ON, DISCOVER ON ACHIEVE ON, CHEER ON, SUPPORT ON, CELEBRATE ON, TRAVEL ON, CONNECT BADGER ON, LEARN ON, DISCOVER ON ACHIEVE ON, CHEER ON, SUPPORT ON, CELEBRATE ON, TRAVEL ON, CONNECT BADGER ON, LEARN ON, DISCOVER ON ACHIEVE ON, CHEER ON, SUPPORT ON, CELEBRATE ON, TRAVEL ON, CONNECT BADGER ON, LEARN ON, DISCOVER ON ACHIEVE ON, CHEER ON, SUPPORT ON, CELEBRATE ON, TRAVEL ON, CONNECT BADGER ON, LEARN ON, DISCOVER ON ACHIEVE ON, CHEER ON, SUPPORT ON, 650 N. Lake Street Madison, WI 53706-1476 MADISON, WI PERMIT #193 Badger N The Wisconsin Alumni Association is for you — through every stage of alumnihood.